The ideation stage has never been so challenging!
So many ideas come to mind, but we must focus on one problem only.
Today we used the empathy map method to help us understand what experience our persona is having. Mainly things like asking the old man "Do you need help?", "Let me do it for you, you can sit down" came up.
Creating Empathy Map
We realized that maybe we don't want to focus on belittle the aged person, but to give him back the sense of control.
And there, too, we realized that we actually wanted to create the connection between the family and the old man, and encourage meetings between them.
We also met in the evening at Zoom to go over more ideas....
So is there a solution?
All together
This week we mainly prepared for the presentation of our idea in front of mentors from the industry.
It was important for us to arrive precisely with a certain idea and every day (literally every day!) during the week we met to continue to innovate and come up with a cohesive idea.
Meeting everyday...
We thought of two ideas that we will present to the mentors (you can view them in the next post).
Comments